Today is Wednesday, December 03, 2008






Welcome to Premier Distributing
Our Vision:

"We provide PREMIER service and products to our customers, employees, and the community, through quality and teamwork, while maintaining profitability and gaining market share." Our vision statement provides an inspiring, bright, and clear picture of the doable. It's oriented towards the future and toward what we intend to accomplish.

Our Mission:
  • Serve the Retailer.
  • Serve the Employee.
  • Improve Productivity.
  • Increase Market Share.

Our mission statement is a relevant and clear picture of Premier Distributing Company's direction and purpose. Along with our core values, it provides a foundation for the decisions we make.

Our Core Values:

Safety. Honesty. Respect.
Premier's core values lie at the heart of everything we do. They form the base upon which all decisions are made. Simply put, values are lasting beliefs that view certain operational guidelines as more socially, individually, ethically, and morally preferable to others. Our values specify, in a general way, how our purpose will be served. They fuel the passion that keeps us focused in the face of obstacles, adversity, and change. In the end, it's our values that determine our character, as individuals and as an organization. It's our character that defines who we are.


Premier Distributing Company History:
Premier Distributing Company was formed in 1982, and is an exclusive distributor of quality Anheuser-Busch products. From the very beginning, Premier made the commitment that it would be a company that is firmly grounded in its community. That commitment is reflected in everything we do, from hiring New Mexicans whenever possible, to our support of local civic, charitable, and educational initiatives. We're especially proud of a Premier-founded educational charity, the New Mexico Alliance for Hispanic Education, which has raised over one million dollars to provide scholarships for college education to thousands of New Mexico's most deserving Hispanic students. We're firmly invested in New Mexico and plan to stay that way.

When Premier Distributing Company was started in 1982, Anheuser-Busch market share was 26.10%. Over the years, and with the dedication of the hundreds of employees at Premier, we've continued to grow our market share to 59% in 2007.